2022 Summer Visitor Profile: Winona Bluffs Traverse

Published November 2022

Key Findings

• Trail Traffic Estimates
  • About 3,500to 39,000 depending on location
  • 54% of use at Garvin Heights
  • 54% of use at Sugar Loaf
  • 31% of use at Bluffside Park
  • Trail use peaks around 3 pm on weekends and 6 pm on weekdays
• Visitor Demographics
  • 51%  Women
  • 48%  Men
  • Average age of 37
  • 90%  White
  •   5%  Asian
  •   4%  Hispanic
  •   2% Black
• Trail Experience – Garvin Heights
  • 73%  Primary activity is hiking on foot path
  • 13%  Primary activity is jogging on foot path
  • 48%  Rated the foot path “very good”
  • 79%  Visit the overlook to experience nature or tak in scenic views
• Trail Experience – Sugar Loaf
  • 84%  Primary activity is hiking
  •   7%  Primary activity is rock climbing
  • 75%  Rated the trail “very good”
  • 61%  Visit to spend time with family/friends
• Trail Experience – Bluffside Park
  • 53%  Primary activity is hiking
  • 26%  Primary activity is mountain biking
  • 56%  Rated the trail “very good”
  • 74%  Visit to experience nature
• Trail Tourism
  • 74% from Minnesota
  • Users came from 21 states and 2 countries
• Information Sources
  • 46% have known about the trail for years
  • 41% heard about the trail from family and friends
  • 18% used the internet to learn about the trails